One call resolves the whole brand for a situation: GET /v1/branding/{orgId}/resolve on the platform API, with your organization key. The format parameter picks what you get back — kit returns the visual payload (colors, logo, fonts, initials, share image), css returns ready-to-use custom properties for your stylesheet, prompt returns the voice instruction block to put into a system prompt, and full returns everything together with which overlays matched. Pass the context you are rendering for — surface, audience, channel, location, moment — or just describe it in plain language and let the platform work the dimensions out. AI agents reach the same thing over MCP as the resolve_brand tool, alongside tools for editing and publishing the kit, the voice and the overlays.
How do developers fetch our brand?
One call: GET /v1/branding/{orgId}/resolve, with a format for the visual kit, CSS variables, or the voice instructions. The same thing is a resolve_brand tool over MCP.
Sep 6, 2026
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Can the platform help me build a brand from scratch?
Describe your organization and the brand studio proposes a palette, fonts and voice — as a proposal you accept, edit or reject. Nothing is applied until you review it.
How do I upload a logo or favicon, and where do the files live?
Upload from the assets page in the branding dashboard; files are hosted on your branding domain with public links every surface can load.
I manage brands for other organizations — how does that work?
Organizations you manage can inherit your brand, you can lock the parts that must not change, and you can push updates down to all of them at once.
Can my brand look and sound different in different places?
Yes. Overlays adjust the kit or the voice for a specific surface, audience, channel, location or moment — an apology message does not have to read like a promotion.
How does my brand voice reach the AI replies and writing assist?
You set tone, wording and a do-not-say list; the platform turns it into instructions every AI surface follows before it writes a word.