The average amount spent, or the average number of items, per transaction: sales divided by transactions in the same period. Retailers track it alongside conversion rate to see whether more visitors or larger purchases drive sales.
The average amount spent, or the average number of items, per transaction: sales divided by transactions in the same period. Retailers track it alongside conversion rate to see whether more visitors or larger purchases drive sales.
See also: Conversion rate, Order, Retail attach
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Buy online, pick up in store: a customer orders and pays online, then collects the order at a store counter or locker. Retailers measure the time from order to ready and from arrival to hand-off.
The queue of shoppers waiting for a free fitting room in a clothing store. Stores often limit the number of items per visit and use an attendant or a numbered system to give rooms out in order.
Shortening checkout queues by sending staff with handheld devices to ring up or pre-scan shoppers while they wait. Line busting adds checkout capacity at peak times without adding fixed registers.
A handheld device, such as a phone or tablet with a card reader, that takes payment anywhere in a store or venue. It is used for line busting, sidewalk sales, events and tableside payment.
The number of people who enter a store or pass a location in a given period, counted by door sensors, cameras or staff. Foot traffic is the base for conversion rate and for planning staff by hour.